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| Not just another pretty phrase | | ||
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Why copywriting is about more than just words | "We don't need copywriters," people say. Is that a fact? So show me, using pictures only, how you create a mailer, a brochure, a presentation, in fact, just about any kind of communication. Can't be done, can it? So next time someone says "We don't need a writer on this one" remind them that oh yes you do, if you want it to be noticed. And to get a response. People do actually read copy, provided it interests them. It's up to copywriters like me to make your communications interesting enough to make people want to read them. Interested? Then have a look around here. You'll find the sort of agencies and clients I've worked with in the past: whose ads I've written, whose brochures and so on. And you can see some sample pictures of my copywriting and my concepts (though I can write for lots more media than I've put on show). Then you can drop me a line and I'll show you what I can do.
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